If you want your product to sell, focus on memorable experiences

DTOD: “If you want your product to sell you have to start with focusing on transitions, wow moments, and endings to make it stick in a customer’s mind… You are not just making a product or providing a good user experience. You are giving people a story that will plant memories, and those memories will drive their behavior in the future. Make sure they have good ones.” – Dmitry Dragilev


TOD: "To love deeply in one direction makes us more loving in all others."- Anne-Sophie Swetchine